Google & Meta Ads
Ads that actually convert.
Google Ads and Meta Ads built for momentum. Strategy, creative, and optimisation handled - enquiries from the first week, not the first quarter.
Most ad spend is wasted.Here's why.
Broad keywords. No negative keywords. Traffic sent to a generic homepage. No conversion tracking. No landing page. No strategy beyond "turn it on and see what happens."
That's how most small business ad campaigns are set up - either by the business owner themselves or by someone who set and forgot. The money goes out, but the leads don't come in.
We build ad campaigns with proper targeting, dedicated landing pages, and conversion tracking that tells you exactly what you're getting for your money. No guesswork.
- Louis, King Tide
Case Study - Alpha Trailers
199 clicks in the first week. Enquiries from across NZ.
We built Alpha Trailers a new website and paired it with targeted Google Ads campaigns. Within a week, enquiries were coming in from Nelson, Taupo, Tauranga, and Whangarei - areas they'd never reached before.
Google Search Console, first 28 days. Read the full case study
"Yea man, all working great... top job mate!"
Ray George, Owner, Alpha Trailers
What You Get
Campaigns built to perform.
Google Ads
Search, Shopping, Display, YouTube - we build campaigns around what your customers are actually searching for. No wasted spend on broad match keywords that don't convert.
Meta Ads
Facebook and Instagram campaigns that put your business in front of the right people. We handle the creative, the copy, the targeting, and the ongoing optimisation.
Strategy first
We don't just turn on ads and hope for the best. We research your market, your competitors, and your customers before a single dollar is spent. The strategy comes before the spend.
Transparent reporting
You'll know exactly where your money is going and what it's producing. No vanity metrics - we report on leads, enquiries, and revenue, not just impressions and clicks.
Landing pages that convert
Great ads need great landing pages. We build dedicated pages designed to turn clicks into enquiries - not send paid traffic to your homepage and hope for the best.
No long-term contracts
Month-to-month. If the ads are working, you'll want to keep going. If they're not, we'll tell you before you do. No lock-in, no cancellation fees.
Case Study - Airmax
From zero enquiries to 7 in the first month.
Airmax had never received an enquiry through their website. We rebuilt their site and ran targeted Google Ads to the services people were actually searching for. The combination of a proper website and targeted advertising turned things around fast.
Google Search Console, 28 days after launch. Read the full case study
"Before you did what you did I'd be lucky to get 2 calls a day. Now I'm surprised if I don't get 10."
Conrad Dixon, Airmax
Pricing
Transparent pricing.
Management fees are separate from your ad spend. You control the budget, we make it work harder.
Ad Management
From $500/mo
+ your ad spend budget
Common questions.
How much should I spend on ads?
It depends on your industry and goals, but most of our clients spend between $1,000 and $5,000 per month on ad spend. We'll recommend a budget based on your market and what you're trying to achieve. We'd rather you start small and scale up than blow a big budget with no strategy.
How much do you charge to manage ads?
Management starts at $500/month for a single platform. That covers strategy, setup, creative, optimisation, and reporting. We quote based on complexity - a simple Google Search campaign is different from running Google, Meta, and LinkedIn together.
How quickly will I see results?
Google Search ads can generate enquiries within days of going live - you're targeting people actively searching for what you do. Meta ads typically take 2-4 weeks to optimise as the algorithm learns who engages with your content. We'll set expectations upfront based on your specific situation.
I've tried Google Ads before and it didn't work.
We hear this a lot. Usually it's because the campaign was set up with broad targeting, no negative keywords, and sent traffic to a generic homepage. We build campaigns with tight keyword targeting, dedicated landing pages, and proper conversion tracking. It makes a big difference.
Do I need a good website first?
It helps. Sending paid traffic to a slow, dated website is like paying for foot traffic to a shop with the lights off. If your site needs work, we can sort that too - or build a dedicated landing page for your ads to start generating leads straight away.
What platforms do you advertise on?
Google (Search, Shopping, Display, YouTube), Meta (Facebook and Instagram), and LinkedIn. Most NZ businesses get the best return from Google Search ads - people searching for what you do are the highest-intent audience you can reach.
Will I own the ad accounts?
Yes. We set up campaigns in your own Google and Meta ad accounts. If you ever move on, you keep everything - the account, the data, the audiences. Nothing is locked behind our login.
Do you work with businesses outside the Waikato?
Yes. We're based in Kihikihi but manage ads for businesses across New Zealand. Everything is done remotely - strategy calls, reporting, optimisation. Location doesn't matter for digital advertising.
Case Studies
Real results from real businesses.
View all →
Empower Software
A workshop-software company with a tight ad budget and a flat year behind it. Three months later: a paid lead engine that scales, a search-optimised site pulling free organic traffic, and the first leads landing in Australia.
31
Qualified workshop leads, first 3 months
~$102
Cost per qualified lead
Airmax
A basic WordPress site replaced with a 98-page, search-optimised website - built with AI. Google visibility went up 10x in under a month, and the enquiries started coming.
1 → 10+
Calls per day
1,490 → 16k
Impressions, first week
Alpha Trailers
A tired WordPress site replaced with a fast, search-optimised website - built with AI, live in six weeks. The owner now edits it himself in plain English.
199
Google clicks, first week
4,360
Impressions, first week
River Path Home Loans
A team of mortgage advisers left an established brokerage to start their own firm - no brand, no website, no online presence. Seven days later they had all three.
7
Days to launch
55+
Pages built
PPC Foiling
From 7 dealers to 95 - how a Kiwi wing foiling brand built a global B2B channel from scratch with King Tide.
7→95
Dealers across NA & Europe
Consistent
Reorders from dealer network
Smart Housing Solutions
From tyre-kickers to 6 signed contracts in two weeks. How a husband-and-wife tiny home business in New Zealand transformed their marketing from scattered to strategic.
6
Contracts in 2 weeks
10+
Quality leads per week
Testimonials
Don't take our word for it.
“The team deliver results at more than twice the pace and impact than normal marketing executives. A real hands on do and deliver team. Jumping from strategy to execution and results in days. The best marketing exec I have ever worked with.”
Mark Robotham
CEO, Manta5
“Louis has a rare and hard-to-find talent for reaching and engaging a target market. He made marketing a core competency of our business. I'm still blown away by the reach and engagement we had on social media and the thousands of enquiries we received over the years.”
Guy Howard-Willis
Founder, Torpedo 7
“The foiling industry is super competitive, and standing out isn't easy. We've made huge progress - we're selling more to end consumers and signing up dealers faster than we ever have. It's momentum.”
Sam Loader
Founder, PPC Foiling
“The team at King Tide are great people to work with. They strike a rare balance between big picture strategic thinking and sharp execution to ensure they deliver actual results, not just glossy reports. Highly recommend.”
Greg Johnston
37 South Capital
“Louis and Ella at King Tide are incredible, after a full brief, intel gathering and outlining our current frustrations and what we were looking for, these guys delivered!! Not only were they incredibly responsive, but they were also intuitive to tap into our Industry to produce result quickly, collaboratively and without fuss - would 100% recommend.”
Cherrie Wheeler
Presto Resourcing
“We've been using King Tide for 12 months as a general advisor for all marketing. The improvement we've seen in our business is off the charts and I see no other reason for it. They're awesome to deal with, incredibly knowledgeable, and their advice works. Can not recommend enough.”
Jake
RB Thomas Building
Ready to make your ads work?
Call Louis on 021 027 61476 or get in touch. We'll have a look at what you're currently running and tell you honestly whether we can improve it.