Lead Capture & Follow-Up
Stop paying for leads you never answer.
Missed-call text-back. An AI receptionist that answers and books 24/7. Instant follow-up on every enquiry. All wired into the phone number and website you already have.
TL;DR
- Service businesses miss around 27% of inbound calls, and roughly 85% of callers who hit voicemail never call back.
- Respond within a couple of minutes and your chance of winning the job more than doubles.
- We wire missed-call text-back, a 24/7 AI receptionist, and instant follow-up into the number and website you already have.
- Fix the leak first — then every marketing dollar you spend works twice as hard.
A note from Louis
Co-Founder, King Tide
Every missed call is a job that went to the next result on Google.
Here's the pattern we see everywhere. A business spends good money getting the phone to ring - ads, SEO, a decent website. Then the phone rings at 4:47pm on a Friday. Everyone's flat out. It goes to voicemail. The caller hangs up, goes back to Google, and rings the next business on the list.
Keep reading
The industry research on this is brutal. Service businesses miss around 27% of their inbound calls. Roughly 85% of callers who hit voicemail never call back. And responding to an enquiry within a couple of minutes more than doubles your chance of winning the job compared to waiting an hour. Speed isn't a nice-to-have. It's the whole game.
Most businesses respond to this by spending more on marketing. More ads, more content, more leads poured into the top of a leaky bucket. But marketing that generates enquiries is only half the machine. The other half is answering in seconds, every time - even at 9pm on a Sunday.
That's what we install. A missed call triggers an instant text back. An AI receptionist answers when you can't, takes the details, and books the job. Website enquiries get a response in seconds, not the next business day. It all wires into the phone number and website you already have - nothing changes for your customers, except that someone always answers.
This is the fastest way we know to get a business real traction without spending another dollar on ads. You don't need more leads. You need to stop losing the ones you've already paid for.
Fix the leak first. Then every marketing dollar you spend works twice as hard.
— Louis
What You Get
Never lose another lead.
Missed-call text-back
Can't get to the phone? The caller gets an instant text within seconds: 'Sorry we missed you - how can we help?' It starts a conversation before they ring your competitor. Most missed callers reply to the text, and a reply is a lead saved.
An AI receptionist that answers 24/7
When nobody picks up, the AI answers. It sounds natural, knows your services and prices, answers questions, and books jobs straight into your calendar. It works at 9pm on a Sunday, on public holidays, and while you're on the tools.
Instant website enquiry follow-up
Someone fills in your contact form and gets a text and email back in seconds, not the next business day. The research is clear: respond within minutes and your conversion more than doubles. We make that automatic.
Reviews on autopilot
After every completed job, the system sends a review request automatically. More Google reviews means better local rankings and easier sales. No more remembering to ask - it just happens.
Database reactivation
Your past customers are the cheapest leads you'll ever get - they already know and trust you. We run email and SMS campaigns to your existing database: service reminders, seasonal offers, simple check-ins. Old contacts become new bookings.
One inbox for every lead
Calls, texts, emails, form fills, and social messages all land in one place, with a record of where each lead came from. No more leads buried in a personal inbox or lost between staff. You see everything, and nothing slips.
Case Studies
Real results from real businesses.
View all →
Just Bathrooms
A brand new bathroom renovation business launched with a 48-page search-built website and an AI tool that reimagines a customer's actual bathroom in seconds.
48
Pages live at launch
~13s
To reimagine a bathroom
NZ Concrete Group
A 22-page Wix site replaced with a 49-page search-optimised website, live in six days. Google impressions up more than five times over in the first seven weeks.
5.6x
Google impressions, first 7 weeks
2.9x
Clicks, first 7 weeks
Airmax
A basic WordPress site replaced with a 98-page, search-optimised website - built with AI. Two months later: search visibility up 29x, Google clicks up 6x, and the phone doesn't stop.
1 → 10+
Calls per day
29x
Search visibility, 2 months
Empower Software
A workshop-software company with a tight ad budget and a flat year behind it. Three months later: a paid lead engine that scales, a search-optimised site pulling free organic traffic, and the first leads landing in Australia.
31
Qualified workshop leads, first 3 months
~$102
Cost per qualified lead
Alpha Trailers
A tired WordPress site replaced with a fast, search-optimised website - built with AI, live in six weeks. The owner now edits it himself in plain English.
199
Google clicks, first week
4,360
Impressions, first week
River Path Home Loans
A team of mortgage advisers left an established brokerage to start their own firm - no brand, no website, no online presence. Seven days later they had all three.
7
Days to launch
55+
Pages built
PPC Foiling
From 7 dealers to 95 - how a Kiwi wing foiling brand built a global B2B channel from scratch with King Tide.
7→95
Dealers across NA & Europe
Consistent
Reorders from dealer network
Smart Housing Solutions
From tyre-kickers to 6 signed contracts in two weeks. How a husband-and-wife tiny home business in New Zealand transformed their marketing from scattered to strategic.
6
Contracts in 2 weeks
10+
Quality leads per week
Pricing
Transparent pricing.
One system, one price. No new phone number, no new website - it plugs into what you already have.
Lead Capture System
From $390
One-off setup, plus software subscription. Everything we build is yours.
Goes Well With
Catch the lead. Then close it.
Lead capture stops the leak. These are the systems that turn the leads you keep into customers.
The path that walks a captured lead to a sale - landing pages, follow-up sequences, and offers built to convert.
The AI receptionist is just the start. An AI audit maps where automation saves you hours across the whole business.
Want all of it running as one system? See the Full Service Accelerator
Testimonials
Don't just take our word for it.
“The team deliver results at more than twice the pace and impact than normal marketing executives. A real hands on do and deliver team. Jumping from strategy to execution and results in days. The best marketing exec I have ever worked with.”
Mark Robotham
CEO, Manta5
“Louis has a rare and hard-to-find talent for reaching and engaging a target market. He made marketing a core competency of our business. I'm still blown away by the reach and engagement we had on social media and the thousands of enquiries we received over the years.”
Guy Howard-Willis
Founder, Torpedo 7
“The foiling industry is super competitive, and standing out isn't easy. We've made huge progress - we're selling more to end consumers and signing up dealers faster than we ever have. It's momentum.”
Sam Loader
Founder, PPC Foiling
“The team at King Tide are great people to work with. They strike a rare balance between big picture strategic thinking and sharp execution to ensure they deliver actual results, not just glossy reports. Highly recommend.”
Greg Johnston
37 South Capital
“Louis and Ella at King Tide are incredible, after a full brief, intel gathering and outlining our current frustrations and what we were looking for, these guys delivered!! Not only were they incredibly responsive, but they were also intuitive to tap into our Industry to produce result quickly, collaboratively and without fuss - would 100% recommend.”
Cherrie Wheeler
Presto Resourcing
“We've been using King Tide for 12 months as a general advisor for all marketing. The improvement we've seen in our business is off the charts and I see no other reason for it. They're awesome to deal with, incredibly knowledgeable, and their advice works. Can not recommend enough.”
Jake
RB Thomas Building
Common questions.
Does this replace my receptionist?
No. It catches what they can't. Your receptionist still answers the phone during work hours - the system picks up the calls that come in when they're busy, at lunch, or after five. Most businesses find the two work side by side: humans take the calls they can, the system makes sure nothing slips through when they can't.
Will the AI sound like a robot?
The current generation of AI voice is genuinely good - most callers don't pick it. It's trained on your business, your services, and your prices, so it answers like someone who works there. If a caller wants a human, it takes a message and flags it for you straight away. We'll play you a live demo before you commit so you can judge for yourself.
What happens to the leads it captures?
They go straight to you. Every call, text, and enquiry lands in one inbox on your phone, with a notification the moment it arrives. If you use a CRM, we push everything into that too. Nothing sits in our system waiting for you to log in - the lead comes to wherever you already work.
Do I need a new phone number?
No. The system wires into the number you already have - the one on your van, your website, and your Google listing. Nothing changes for your customers. Calls ring your phone exactly as they do now; the system only steps in when nobody picks up.
What does database reactivation actually do?
It turns your list of past customers into new work. Most businesses are sitting on hundreds of old contacts - people who already know and trust them. We send well-timed email and SMS campaigns: a service reminder, a seasonal offer, a simple 'we've got availability this month.' It's the cheapest lead source you have, because you've already paid to acquire every one of those contacts.
How fast can it be live?
Days, not weeks. Most setups are live within a week of getting access to your phone system and website. Missed-call text-back can be running in a day or two. The AI receptionist takes slightly longer because we train it on your business first and test it before it takes a real call.
What if I already use a CRM?
We connect to it. The system pushes every captured lead into the CRM you already run, tagged with where it came from. If your CRM has its own automation, we'll make sure the two don't trip over each other. And if you don't have a CRM, you don't need to buy one - the system includes its own pipeline.
How much does it cost?
Getting the capture system set up is a one-off from $390 at launch pricing, plus the ongoing software subscription. It plugs into the phone number and website you already have, and everything we build is yours. If it's not catching leads worth many times what you paid, we'll tell you.
Ready to catch every lead?
Call Louis on 021 027 61476 or get in touch. We'll look at how enquiries currently reach you and show you exactly where they're leaking.