SEO & Organic Growth
It's never been easier to be found online.
Google, AI search, organic traffic. The businesses showing up are the ones with real content and proper structure. We build that for you.
The SEO landscapehas shifted. Most businesses haven't noticed yet.
Google has always rewarded websites with deep, structured content. But now AI search has entered the picture - Google AI Overviews, ChatGPT, Perplexity. They all pull answers from websites that have the right structure and authority. The businesses that show up in those results are the ones with deep, well-organised content, not the ones with a 5-page brochure site.
The problem used to be cost. Building that kind of depth took months of manual work and expensive SEO retainers. Most businesses couldn't justify it. So they sat on thin sites, ran some Google Ads, and hoped for the best.
We've built a system that changes that equation. AI accelerates the production, but the strategy, the keyword research, the structure that Google rewards - that's all human. The result is a site full of search-optimised content delivered in weeks, not months, at a fraction of what it used to cost.
We tested it on ourselves first. We ranked #1 for 'Waikato marketing agency' in 2.5 weeks. Then we did it for clients. Airmax went from 1,490 to 16,000 Google impressions in 28 days. Alpha Trailers started appearing in Google's AI Overviews within the first week.
Right now, most of your competitors are still sitting on basic sites with no SEO strategy. The window is open to fill Google with your content and own the search results in your market. That window won't stay open forever.
The businesses that move now bank years of search authority while their competitors are still wondering where the enquiries are.
- Louis, King Tide
What You Get
SEO that actually moves the needle.
Page one rankings within weeks, not months
We've had clients ranking on page one of Google within 2-3 weeks. Not through tricks - through deep, structured content that Google rewards. Your competitors are sitting on 5-page sites. We build the kind of depth that dominates search.
AI search picks you up automatically
Google AI Overviews, ChatGPT, Perplexity - they all pull from well-structured websites. Our clients already appear in AI-generated answers. We build your site so AI search tools cite you as a source, not your competitors.
Leads from Google without paying per click
Organic traffic is free traffic. Once you rank, you're getting enquiries without spending a cent on ads. One of our clients went from zero online leads to 10+ per month - all from Google, zero ad spend.
Content that works while you sleep
We don't build 5 pages and call it done. We build pages targeting every service, location, and question your customers search for. Each one ranks independently. That's how you dominate a market online.
You see exactly what's working
Monthly reports showing your rankings, traffic, and what we did. No jargon, no vanity metrics. You'll know exactly which pages are bringing in enquiries and where the next opportunities are.
No lock-in. Cancel anytime.
Month-to-month SEO management. No 12-month contracts, no exit fees. You stay because the results are worth it, not because you're trapped. We keep clients by being good, not by holding them hostage.
Case Study - Airmax
10x Google visibility in 28 days.
Airmax's old WordPress site had 1,490 Google impressions per month. After we rebuilt it with proper SEO - service pages, location pages, structured content - impressions jumped to 16,000 in 28 days. That's 10x the visibility, and the enquiries followed.
Google Search Console, 6-month performance. Read the full case study
10x
Visibility increase
16k
Impressions/mo
98
Pages built
28
Days to results
"I've noticed we've been getting messages from the website - it's a first for us. All working great so far."
Conrad Dixon, Airmax
Case Study - Alpha Trailers
Appearing in Google's AI Overviews.
Alpha Trailers doesn't just rank in traditional search results - they appear in Google's AI Overviews. When someone asks Google a question about trailers in NZ, Alpha Trailers is cited as a source. This is the future of search, and our clients are already there.
Google AI Overview citing Alpha Trailers. Read the full case study
"The website looks amazing and performs even better. We're getting enquiries through the site now which never happened with our old one."
Ray, Alpha Trailers
Pricing
Transparent pricing.
One-off SEO builds or ongoing monthly management. Pick what fits.
SEO Build
From $2,000
One-off SEO setup as part of a website build.
Ongoing SEO
From $500/mo
Monthly SEO management to keep you climbing.
Common questions.
How long does SEO take to work?
It depends on your starting point and competition. We've had clients ranking on page one within 2-3 weeks of launch. Others in more competitive markets take 3-6 months to see significant movement. We'll give you a realistic timeline based on your specific situation - not a vague 'it takes time' answer.
How much does SEO cost?
Ongoing SEO management starts at $500/month. One-off SEO builds (as part of a website project) start at $2,000. The right option depends on whether you need a one-time setup or ongoing optimisation. We'll recommend what makes sense for your situation.
What's the difference between SEO and Google Ads?
Google Ads puts you at the top of search results immediately, but you pay per click. SEO gets you into the organic results below the ads - it takes longer to build, but you don't pay per click once you're there. Most businesses benefit from both, but if you can only pick one, SEO is the better long-term investment.
I've been told SEO is dead because of AI.
The opposite. AI search tools like Google AI Overviews and ChatGPT pull their answers from well-structured websites. If your site has deep, authoritative content, you're more likely to be cited. We optimise for both traditional search and AI search.
Do you guarantee first page rankings?
No one can guarantee rankings - Google's algorithm considers hundreds of factors and changes constantly. What we can guarantee is that we'll do the work properly: solid strategy, good content, clean technical foundations. Our track record speaks for itself.
Can you help if I already have a website?
Yes. We audit your existing site, identify what's holding it back, and fix it. Sometimes it's technical issues, sometimes it's thin content, sometimes it's both. We'll tell you what needs doing and how much it'll cost before we start.
What do you actually do each month?
It varies based on your plan, but typically: content creation (new pages or blog posts targeting valuable searches), technical improvements, internal linking updates, performance monitoring, and competitor tracking. You get a monthly report breaking down what we did and what changed.
Do you work with businesses outside the Waikato?
Yes. We're based in Kihikihi but do SEO for businesses across New Zealand. Search is search - location doesn't matter for the work itself.
If you use AI, isn't the content just generic filler?
No. AI is the engine, not the driver. Every page starts with real keyword research, your actual services, and your market. Our team writes the strategy, structures the content for Google, and edits everything before it goes live. The AI lets us produce depth that would take months by hand - but the thinking, the positioning, and the quality control is all human. Generic AI content doesn't rank. Ours does because it's built on strategy, not prompts.
Case Studies
Real results from real businesses.
View all →
Empower Software
A workshop-software company with a tight ad budget and a flat year behind it. Three months later: a paid lead engine that scales, a search-optimised site pulling free organic traffic, and the first leads landing in Australia.
31
Qualified workshop leads, first 3 months
~$102
Cost per qualified lead
Airmax
A basic WordPress site replaced with a 98-page, search-optimised website - built with AI. Google visibility went up 10x in under a month, and the enquiries started coming.
1,490 → 16k
Impressions, first week
55 → 115
Google clicks, first week
Alpha Trailers
A tired WordPress site replaced with a fast, search-optimised website - built with AI, live in six weeks. The owner now edits it himself in plain English.
199
Google clicks, first week
4,360
Impressions, first week
River Path Home Loans
A team of mortgage advisers left an established brokerage to start their own firm - no brand, no website, no online presence. Seven days later they had all three.
7
Days to launch
55+
Pages built
PPC Foiling
From 7 dealers to 95 - how a Kiwi wing foiling brand built a global B2B channel from scratch with King Tide.
7→95
Dealers across NA & Europe
Consistent
Reorders from dealer network
Smart Housing Solutions
From tyre-kickers to 6 signed contracts in two weeks. How a husband-and-wife tiny home business in New Zealand transformed their marketing from scattered to strategic.
6
Contracts in 2 weeks
10+
Quality leads per week
Testimonials
Don't take our word for it.
“The team deliver results at more than twice the pace and impact than normal marketing executives. A real hands on do and deliver team. Jumping from strategy to execution and results in days. The best marketing exec I have ever worked with.”
Mark Robotham
CEO, Manta5
“Louis has a rare and hard-to-find talent for reaching and engaging a target market. He made marketing a core competency of our business. I'm still blown away by the reach and engagement we had on social media and the thousands of enquiries we received over the years.”
Guy Howard-Willis
Founder, Torpedo 7
“The foiling industry is super competitive, and standing out isn't easy. We've made huge progress - we're selling more to end consumers and signing up dealers faster than we ever have. It's momentum.”
Sam Loader
Founder, PPC Foiling
“The team at King Tide are great people to work with. They strike a rare balance between big picture strategic thinking and sharp execution to ensure they deliver actual results, not just glossy reports. Highly recommend.”
Greg Johnston
37 South Capital
“Louis and Ella at King Tide are incredible, after a full brief, intel gathering and outlining our current frustrations and what we were looking for, these guys delivered!! Not only were they incredibly responsive, but they were also intuitive to tap into our Industry to produce result quickly, collaboratively and without fuss - would 100% recommend.”
Cherrie Wheeler
Presto Resourcing
“We've been using King Tide for 12 months as a general advisor for all marketing. The improvement we've seen in our business is off the charts and I see no other reason for it. They're awesome to deal with, incredibly knowledgeable, and their advice works. Can not recommend enough.”
Jake
RB Thomas Building
Ready to get found on Google?
Call Louis on 021 027 61476 or get in touch. We'll take a look at where you're ranking now and tell you honestly what it'd take to improve.