Based in the Waikato • Serving Raglan & the Coast
Marketing agency
for Raglan
Strategy, websites, ads, SEO, and AI — for Raglan businesses that want marketing as authentic as the town itself. We build the system, train your team, and get out of the way.
Why Raglan businesses choose King Tide
Raglan isn't like anywhere else — and your marketing shouldn't be either. The businesses that thrive here are the ones whose brand feels as real as the community they serve.
We're local
Our office is in Kihikihi — about 50 minutes from Raglan. We know the Waikato coast, we understand the seasonal rhythms, and we can meet you for a flat white at your favourite cafe. No offshore teams, no account managers in Auckland who've never crossed the Brynderwyns.
We own the full funnel
Most agencies specialise in one thing — ads, or SEO, or websites. When one piece breaks, they blame the other pieces. We own the entire marketing system — from first click to closed deal — so nothing falls through the cracks.
We build to hand over
We don't want you on retainer forever. We build your marketing machine, train your team to run it, and step back. Inside 12–18 months, you should be flying solo. That's a good outcome for you — and it's how we prefer to work.
What we do for Raglan businesses
Everything your marketing needs — scoped to your goals and budget. Project-based or ongoing, your call.
Website Design
Fast, mobile-first websites built to convert visitors into leads and bookings. From simple brochure sites to full e-commerce builds for Raglan makers and retailers.
Google & Meta Ads
Targeted ad campaigns on Google and Facebook/Instagram — reaching visitors planning trips to Raglan and locals searching for what you offer.
SEO & Local Search
When someone searches "surf lessons Raglan" or "best cafe Raglan" — we make sure you show up. Local SEO is one of the highest-ROI channels for tourism-driven towns.
Brand Strategy
Define your positioning, voice, and messaging so your brand feels as authentic as Raglan itself. Not a logo refresh — a strategic foundation that resonates with your community.
Sales Funnels & Email
End-to-end funnels that qualify leads and close deals. Automated email sequences that nurture prospects while you focus on delivery.
AI & Automation
Identify the right AI tools for your business and learn how to use them. Save time on content, reporting, admin, and customer follow-up.
See our full services and pricing, or check out how our Full Service Accelerator embeds a marketing expert inside your business.
Results from Waikato businesses
These are real numbers from real clients — not vanity metrics.
900%
e-commerce revenue growth in 12 months
6
signed contracts in first 2 weeks for a tiny home builder
7→95
dealer network growth across North America & Europe
790M+
social media views generated for a Waikato start-up
Raglan industries we work with
We've worked across most industries — here's where we see the most demand from Raglan and the Waikato coast.
Tourism & Accommodation
Raglan draws visitors year-round for the surf, the scenery, and the vibe. We help accommodation providers, tour operators, and experience businesses build websites and ad campaigns that fill bookings — not just look pretty.
Cafes & Restaurants
Raglan punches well above its weight for food. We help cafes, restaurants, and food trucks build a loyal following beyond the weekend crowd — with social media, local SEO, and email campaigns that keep regulars coming back.
Creative & Makers
Artists, potters, jewellers, designers — Raglan is full of makers doing incredible work. We help creative businesses sell online, tell their story, and reach customers who value handmade and locally crafted products.
Surf & Outdoor Recreation
From surf schools and board shapers to kayak tours and mountain biking — outdoor recreation is Raglan's heartbeat. We build marketing that captures the stoke and converts browsers into bookings.
Eco & Sustainability Businesses
Raglan leads the way on sustainability in New Zealand. We work with eco-focused businesses to amplify their mission — without greenwashing. Authentic messaging, targeted audiences, and campaigns that attract values-aligned customers.
Retail & Boutique
Raglan's boutique shops and retail stores compete with online giants. We help local retailers build e-commerce, run targeted ads, and create loyalty campaigns that turn visitors into repeat customers — online and in-store.
Raglan is unique. Your marketing should be too.
Raglan — Whaingaroa — is one of New Zealand's most distinctive small towns. World-class surf at Manu Bay, a thriving creative community, incredible cafes, and a deep commitment to sustainability. It's a place where people choose to live deliberately, and the businesses here reflect that.
That means generic marketing doesn't work in Raglan. Your audience — whether they're locals, returning visitors, or people planning their first trip — can spot inauthenticity instantly. The businesses that win are the ones whose brand genuinely reflects the community they're part of.
We're about 50 minutes away in Kihikihi — close enough to meet whenever you need us, and familiar enough with the coast to understand what makes Raglan businesses tick. We build marketing systems that feel true to your brand, reach the right people, and actually drive results.
Frequently asked questions
Question not here? Email us on [email protected]
Three ways to accelerate your marketing
Whether you want to learn, delegate, or get targeted help — we have a path that fits.
Master marketing with expert guidance.
Learn the strategies that actually move the needle. Our coaching programme gives you the frameworks, accountability, and expert guidance to turn marketing into your greatest business asset — on your terms.
- 4 live coaching calls per week
- Custom strategy playbook
- Community & async support
- 90-day action plan
